Online advertising is the newest and most popular way to advertise because it works! Even though it may seem like it has been around forever and you can’t remember a time when you didn’t check the web for something, it’s still fairly uncharted territory for many businesses. Not only small businesses, even the Fortune 500 companies […]
Blogging became more popular as soon as google began reading your site in order to get higher rank in its search engine, but journalists use it to share their news, ideas, and above all opinions. Blog topics run the gamut, but they almost always have the following features. The basics: They’re graphically very simple […]
A lot of times when we do social media presentations we face the traditional answers, for instance: “that doesn’t work for us” ”we do not believe in advertising, “mmm… we tried it before, it doesn’t work” and the newest, “social media does not sell.” my sales people often ask me, why are they giving us the […]
Como buen líder en servidores de búsqueda, Google sigue acaparando la atención de los profesionales en SEO, SEM y SMM debido a las actualizaciones de algoritmos en el SERP (Search Engine Results Page). Google constantemente esta haciendo cambios de algoritmo para mejorar los resultados del SERP. Debido a que Google implementa a menudo diversas categorías […]
The brand is the heart and soul of any marketing program… If the product is good and has a strong, appealing identity (powerful brand) then the marketing program has a high chance of success. The brand is the special identity you give to your product or service or whatever it may be that you’re selling, […]
The companies with the widest strategic distribution are often the most successful because that distribution system gives them access to so many potential customers. Regularly the easiest way to grow your sales and profits is to improve your strategic distribution system. Adding retailers and increasing your accessibility in the web are two good ways to […]
